Check out Kim Kardashian West’s latest interview in Business of Fashion magazine. You can read an excerpt below.
Using Social Media
While Kim is better-known for her appearances on Keeping Up with the Kardashians, its her social media presence that catapulted her to a household name. Here she speaks on the benefits of social media and its potential outreach.
With social media these days, you can really start your own business, [and] market it and promote it in the way that you want to. Obviously, the more you post, the more attention it gets. It’s a fine line of flooding your account, though. When I have a launch coming up that I’m really excited about it, I love my campaign images so I’ll post a lot. Then sometimes I’ll look back at my page and I [be] like, wait, there’s so much content.
To read the full piece, head over to Business of Fashion.
